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Competitive pressures drive Chevron-Texaco mega-merger
By Joe Lopez
30 October 2000
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The planned $35 billion merger of the Chevron Corporation and
Texaco announced earlier this month will create the world's fourth
largest oil company. More than 4,000 jobs will be cut from their
combined workforce, with the merged companies expecting annual
cost savings of $1.2 billion within six to nine months of closing
the deal.
According to 1999 figures, a combined Chevron-Texaco will have
annual revenues of $66.5 billion. Both companies have a global
reach, with Chevron operating in nearly 100 countries and Texaco
in more than 150.
The Chevron-Texaco deal is the third mega-merger in the oil
industry in the space of two years following British Petroleum's
acquisition of Amoco and Arco last year and the merger between
Exxon and Mobil in late 1998.
The coming together of Exxon and Mobil saw the creation of
the world's biggest oil company and the slashing of 9,000 jobs.
Largely as a result of these cuts Exxon and Mobil announced annual
savings of $2.8 billion. The BP-Amoco merger saw the cutting of
6,000 jobs and estimated annual savings of $2 billion.
One of the main driving forces behind the Exxon-Mobil and BP-Amoco
mergers was the falling price of oil, which went to as low as
$10 per barrel in the wake of the Asian financial crisis, and
the slowdown in world economic growth. As retired Mobil executive
Herb Scmitz commented at the time: It's the way the industry
and others have been going. The only way to find profits is by
cutting costs.
Since then the price of oil has risen but the pressure for
mergers has not lessened. One of the main reasons for the Chevron-Texaco
deal is the need to create a larger company to compete with the
economies of scale available to Exxon-Mobil, BP-Amoco and Royal
Dutch Shell.
As a recent editorial in the Financial Times noted:
Oil companies continue to face huge costs in their exploration
and development programs, while the price of their commodity is
notoriously volatile. Bigger companies are therefore much better
able to afford the risks of finding and developing oil in frontier
regions.
This is clearly a major factor in the latest merger. By
combining their assets, the editorial continued, Chevron-Texaco
would become very strong around the Caspian Sea and in west Africa.
But oil companies also need a spread of operations and therefore
of risk. Economies of scale also exist in downstream refining,
where the margins of Chevron and Texaco individually are smaller
than those of their bigger brethren. Chevron and Texaco claim
merger synergies will save them $1.2 billion a year.
According to some reports, the proposed deal will come under
close scrutiny from the US Federal Trade Commission because of
the combined companies' share of more than 30 percent of the retail
gasoline market in California and Texaco's refining and marketing
alliances with another oil giant, Shell, on the US East and West
coasts. Texaco may have to sell its stake in refining to Shell
as part of approval conditions for the merger.
However, the deal has already received support from the Clinton
administration despite the concern over high oil prices and the
concentration of the oil industry among a few major players. US
Energy Secretary Bill Richardson told reporters last week: My
initial view is positive, but the Federal Trade Commission does
a very good oversight role of ensuring that consumers are protected.
My view is these are two solid companies that decided to merge.
I think this is an inevitable result of the global economy.
A former director of the FTC's Bureau of Competition, William
Baer, explained that the Chevron-Texaco deal would come under
scrutiny, but that in order to compete against their bigger rivals
they were left with no other option. Any time you see an
industry that's rapidly consolidating, he said, the
anti-trust regulators tend to get a little more cautious. On the
other hand, the last guy in has the argument that I need
to get in too, or I won't be able to get the size of my competitors'.
Mergers and acquisitions are not confined to oil but extend
across all industries. This merger mania, as some
analysts have dubbed it, points to the increasingly global character
of all capitalist production.
Hot on the heels of the Chevron-Texaco deal came the announcement
of a mega-merger between General Electric, the world's most valuable
company, and Honeywell. The deal valued at $45 billion will see
Honeywell's corporate headquarters in Morristown, New Jersey closed
with the loss of 550 jobs.
General Electric produces power plant parts, aircraft engines
and appliances, and also owns the NBC television network. Honeywell
produces equipment for aerospace systems, power generation, transportation
and factory automation as well as specialty chemicals, plastics,
fibers and other industrial materials.
Commenting on the deal, analyst Nicholas P. Heymann of Prudential
Securities Inc. said: This is how GE gets a bigger footprint
in the global marketplace, increasing its size by nearly a third
overnight and adding to its dominance in key areas. This deal
will allow GE to become the pre-eminent provider of productivity
enhancement services in the airline industry, utilities and factory
automation services.
At present GE dominates the market for aircraft engines and
servicing, while Honeywell is the predominant supplier of aircraft
electronics for commercial jets. Honeywell is also the major force
in the market for air traffic control systems.
Reflecting the general upsurge in merger activity, figures
published by Thomson Financial Securities Data show that $520
billion in merger and acquisition deals were announced in the
US alone for the third quarter of 2000, one of the highest totals
of all time.
European buyers accounted for a record 24 percent of that amount,
or $124 billion of deals. The largest announced cross-border deals
involving European acquirers in the US were Deutsche Telekom's
$54.8 billion bid for Voicestream Wireless, UBS's $16.5 offer
for the Paine Webber Group and Credit Suisse First Boston's $13.5
billion bid for investment banking firm Donaldson, Lufkin and
Jenrette.
In the nine months to the end of September, world mergers and
acquisitions totalled $2.68 trillion arising from more than 27,300
deals. This was an increase on the same period in 1999, which
saw $2.28 trillion in global deals.
The main areas of consolidation have been in the telecommunications,
TV broadcasting, commercial and investment banking, electrical
equipment and energy sectors.
The merger trend taking place across all industries now on
a global basis will compel other competitors in every industry,
as the example of Chevron-Texaco reveals, to undertake similar
measures to remain competitive or go to the wall, further concentrating
production, wealth and market share amongst a handful of giant
transnational corporations, with accompanying large-scale job
destruction.
Besides its immediate impact on jobs and working conditions,
the increasing merger activity raises profound political questions.
The defenders of the capitalist mode of productionwho maintain
that they are guided only by facts and not ideologyclaim
that the so-called free market is the only viable
form of economic organisation, for which there is no possible
alternative.
These assertions are being ever more directly contradicted
by the economic facts of life. Out of the new round of merger
mania what is emerging is a centrally-planned and coordinated
system of global production. However, this system of production,
which could provide the basis for rational economic planning on
a world scale, is subordinated to the private appropriation of
profit in the interests of a monopolistic grouping of transnational
corporations and financial institutions.
See Also:
The
Globalization of Production
[WSWS Full Coverage]
Global
Economic Turmoil
[WSWS Full Coverage]
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