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Ford to cut 35,000 jobs worldwide, 22,000 in North America
By Lawrence Porter
12 January 2002
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On Friday morning, January 11, top executives of Ford Motor
Company announced a dramatic restructuring plan that calls for
the destruction of 35,000 jobs worldwide and 22,000 jobs in North
America. These decisions will mean the near-certain impoverishment
of thousands of families and the devastation of numerous towns
across North America.
Since the beginning of 2001, American companies have eliminated
more than 1 million jobs. Analysts are already drawing parallels
between the current round of auto layoffs and the massive bloodletting
of the 1980s, which eliminated over a quarter of a million jobs
in the Big Three alone.
William Clay Ford Jr., the newly installed chief executive
officer, made the opening remarks at Fridays meeting announcing
the plan in Dearborn, Michigan. Ford stated the company would
seek to reverse its losses, now expected to reach nearly $2 billion
for 2001. The company suffered a drop in sales caused by the recession,
and profit hemorrhaging due to the attempt to recover market share
by offering zero percent financing on car loans. This was compounded
by the debacle surrounding 200 fatalities in its Ford Explorer
sport utility model and the subsequent recall of 13 million Firestone
tires.
Describing the plan as a revitalization, Fords
focus was to convince Wall Street that the company was prepared
to carry out the measures needed to boost its bottom line. In
recent days, the number of layoffs was increased from a projected
20,000 to 35,000.
General Motors has also announced the elimination of 5,000
white-collar jobs among its US staff through early retirement
buyout packages. GM Vice President Bob Lutz presented the decision
to make the cuts at the North America International Auto Show
in Detroit, stating the job cuts are part of its slimming
down of GM. Since the beginning of 2000, GM has carried
out a series of job eliminations resulting in the destruction
of over 10,000 jobs. In September, General Motors announced that
it would close the Ste. Therese, Canada plant this year, eliminating
1,400 jobs. The Canadian plant produces the Chevrolet Camaro and
Pontiac Firebird.
The Ford board of directors met for two days this week, Wednesday
and Thursday, to decide on its course of action. News reports
indicate that Ford executives were in contact with the United
Auto Workers and fully informed the union of the impending cuts.
The plans announced by the board are the following:
* The elimination of 15,000 blue collar jobs in the US, out
of the current workforce of 115,000, or about 13 percent. Another
5,000 white-collar staff will be cut, out of 45,000, about 11
percent. The plan will also terminate 1,500 contract positions.
* Five plants are to be closed are by the middle of the decade,
including factories in Edison, New Jersey, (1,420 workers), Oakville,
Ontario (1,303 workers), the Cleveland Aluminum Casting facility
in Brook Park, Ohio (100 workers), the St. Louis Hazelwood Assembly
plant (2,377 workers) and the Vulcan Forge plant in Dearborn,
Michigan (80 workers).
* Production capacity will be cut by nearly 1 million units
a year, from 5.7 million to 4.8 million.
* Additionally, no new products have been chosen for two assembly
plants, indicating they are slated to be in the next round of
cuts if needed, one in Avon Lake, Ohio, near Cleveland, and the
other in Cuautitlan, Mexico. A total of 5,500 workers could lose
their jobs.
* The forging plant in Woodhaven, Michigan will be sold.
* By the end of this year Ford will eliminate four vehicles
from its line, three of them from the Lincoln-Mercury division.
Included are the Ford Escort, Mercury Cougar, Mercury Villager
and the Lincoln Continental.
* Ford will eliminate shifts at 11 assembly plants and slow
the line speed at nine others.
* The company is selling non-core assets to raise $1 billion
in 2002. Previous reports by Ford spokesmen called for the outsourcing
or sale of the Powertrain operations, the division that makes
gearboxes and engines; the elimination of the companys US
auto parts recycling centers; and the sale of its Kwik Fit repair
chain in the United Kingdom.
* Internationally, an additional 13,500 jobs will be cut.
* Ford is seeking deeper price cuts from its auto parts suppliers,
which will spread the economic slump throughout the industry.
Last year DaimlerChrysler began the practice of forcing suppliers
to accept 5 percent across-the-board reductions in pricing. Ford
and GM followed suit. Any price structure change is bound to have
a ripple effect, forcing more suppliers to lay off employees to
meet demand.
So far the United Auto Workers union has maintained a cynical
silence on the job cuts, stating on its web site that its members
are benefiting from the contract calling for no plant closures
during the life of the agreement. The present contract with the
UAW is scheduled to expire in 2003.
While Ford executives have continuously stressed the company
would abide by the contract, it is well known that the no
plant closure agreement is a sham, concocted primarily for
the consumption of the UAW rank and file. As long as Ford does
not officially declare the plant closed, it can reduce the workforce
at will, even to the point of laying off every single UAW member
at a given facility.
On its web site, UAW President Stephen Yokich addresses the
issue of Fords proposed job cuts and makes it clear to management
it is prepared to cooperate on all levelsincluding plant
closingsas was shown last year when DaimlerChrysler cut
26,000 jobs. Yokich states: The UAWs history of using
constructive relationships with employers to get through tough
times has been proven many times over.
On the other side of the border, the Canadian Auto Workers
President Buzz Hargrove issued a stridently nationalist statement
to the media, saying he was prepared threaten a strike against
Ford if it went ahead with its plans to close the Oakville, Ontario
plant. Hargrove denounced the US-based company for sacrificing
Canadian jobs.
It is significant that before the final announcement was made,
Wall Street was putting pressure on Ford to make deeper cuts.
On Thursday, January 10, UBS Warburg, a major Wall Street firm,
downgraded Fords stock from hold to reduce,
sparking a sell-off, because it did not believe Ford was making
the cuts necessary to achieve the profits it had in an earlier
period.
Over the next few years, stated UBS analyst Saul
Rubin, it may well look like the GM of past decades, a company
constantly readjusting cost structure to a declining market position.
Rubin and other analysts called for Ford to carry out cuts of
25,000 or more jobs to bring the company in line with the needs
of the market.
During the question and answer section of Fridays meeting,
it quickly became clear that the majority of those in attendance
were representatives of various Wall Street firms, not the media.
In fact, the majority of the questions raised from the floor came
from companies such as Merrill Lynch, Paine Webber and Prudential
Securities, whom Ford was out to convince the restructuring plan
would work. Questioned by reporters after the session about their
opinion of the presentation, most declined to answer, stating
they would take the proposals back to their offices and carefully
review their contents.
Auto production is still the largest single US industry, and
the dominant manufacturing employer in the large Midwestern states
of Ohio, Michigan and Illinois, accounting for more than 20 percent
of the job market.
Ford is hoping to use the cuts made in Europe as a model for
reversing its losses in North America. When Fords European
operations lost $68 million in 2000, the company closed five of
its eleven facilities, laid off 2,750 workers and removed 5,700
others by spinning off several of its operations. The reversal
was so swift that for the first nine months of 2001 Ford of Europe
had profits of $205 million.
Nick Scheele, who headed Ford of Europe during this drastic
cost-cutting, has now been brought to the US and made chief operating
officer, the day-to-day head of the company, to carry out similar
measures in North America.
See Also:
Ford prepares for
more job cuts in wake of management shake-up
[10 November 2001]
General Motors plans
to axe thousands of jobs in Europe
[31 October 2001]
Opel car company prepares
mass job cuts throughout Europe
Part 1: German trade unions agree to the Olympia restructuring
plan
[25 September 2001]
Ford to cut up to
5,000 white-collar jobs in North America
Layoffs hit US manufacturing, airline, e-commerce and financial
sectors
[18 August 2001]
Two decades after
the Chrysler bailout: US auto workers face new assault
[14 February 2001]
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