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Spain: Telefonica to slash 15,000 jobs
By Joe Molinero
12 July 2003
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At the end of June the Spanish-based telecommunications operator
Telefonica announced the shedding of around 11 percent of its
workforceleading to 15,000 job losses up to the year 2007.
The sharp decline of shares and stocks of the major telecommunications
groups has provoked a major restructuring in the industry. This
restructuring takes the form of mergers, cooperation between major
companies and mass layoffs.
In Spain, Telefonica will shed 4,500 jobs this year; then the
same again in 2004 and 2005 to reach the total of 15,000 by the
year 2007.
Telefonica inherited the monopoly of its state-run predecessor
following privatisation in 1997 and has since become a global
player with investments in Mexico, Peru and Chile and the US.
It is also owner of the Internet company Terra Lycos.
Since the beginning of 2000, the world telecommunications market
has shrunk both in demand and profitability. The sector was badly
hit by the collapse of the dot.com boom. The sector has seen a
series of corporate mergers and alliances in a frantic struggle
to strengthen its position and expand market share by the competing
transnationals. This was accompanied by the ordering of huge quantities
of equipment, digital exchanges and routers, fibre-optic cables
and overpriced license fees for the new mobile networks.
In 1999 Telefonica paid Martin Bangeman, the vice president
of the European Commission in charge of liberalising the telecommunications
market in the European Union, a salary of about one million pounds
a year. He started his new job in July, not even waiting for his
mandate as EC vice president to terminate in August of that year.
In 2000 the group bought up the second largest bank in Spain,
Banco Bilbao Vizcay Argenteria. The strategy was to unite with
a financial partner to project Telefonica in conquering the emerging
markets of mobile telephony, Internet access and online banking.
At the same time, fresh new capital was available via the bank
to project itself onto the Latin American markets of Chile, Peru
and Mexico.
In March 2003 Telefonica announced the selling off of 59 percent
of its stake in the media group Antenna 3, acquired in 1997. Antenna
3 was in deficit by 30 million euros with a turnover of 637 million
euros in 2002. By selling half of its stake in Antenna 3, with
a book value of 420 million euros, Telefonica has released fresh
cash and will consolidate its interests in the pay television
market by merging its pay TV assets Via-Digitial, with Sogecable,
the leading satellite broadcaster in Spain.
In Peru, Telefonica has a near monopoly in the fixed line (land
line) telecommunications sector. In 1994 Telefonica negotiated
with the Peruvian government control of the privatised public
local telephony company for the sum of US$2 billion. Half of Perus
26.7 million people are living on less than US$1.25 a day. Telefonica
maintained high tariffs in the fixed line services, keeping per-minute
call charging in place. But the government of President Alejandro
Toledo, the biggest user of fixed telephony services, has put
pressure on the group to introduce cheaper per-second-call charging
by the end of the year. It was agreed to cut the charges for fixed
line users by 56 percent.
In Mexico, Telefonica opened its GSM mobile telephony network
in the four cities of Mexico City, Monterrey, Guadalajaja and
Tijuana in May 2003. With a combined 30 million dwellers, Telefonica
secured the opening of 1,400 GSM outlets. The GSM network will
extend to 40 cities in Mexico by the end of this year. Telefonica
provides mobile telephony services to 2.4 million subscribers
in Mexico.
At the end of May 2003 Telefonica launched a bid of 1.7 billion
euros to acquire the controlling stake of Terra Lycos, a major
Internet company in the US. Management estimates that group earnings
will appreciate by 269 million euros after charges, taxes and
capital depreciation in the period 2003-2006 after acquiring Terra
Lycos. Telefonica presently owns 36.5 percent of Terra Lycos,
which has cash reserves of 1.73 billion euros but is not making
a profit and has shares trading at less than half the floatation
value of 11.88 euros in 1999.
To upgrade its local loop network by introducing digital routers
and digitised equipment, the European Investment Bank lent Telefonica
about half a billion euros at the end of May. The project allows
Telefonica to buy equipment to provide Internet broadband services,
ADSL and ISDN, upgrade the communications protocols of cash machines,
ATM/IP, and digitise the equipment of the fixed-line services
provided by the local loop of Telefonica, allowing high-speed
data transmission and integrated telematics.
In Chile, Telefonica runs the loss-making CTCTelefonica
Chile. Mid-April 2003 saw the injection of a US$230 million investment
into CTC to upgrade its mobile telephony services. CTC reported
a loss of $24.6 million in 2002 against a profit of $5.9 million
in 2001. Sharp staff reductions were implemented locally in 2002.
At the beginning of April 2003, Telefonica-Mobiles, the mobile
telephony branch of the Telefonica group, joined Deutsche Telekom
T-Mobile and Telecom Italia mobile branch, TIM, in an alliance
against the European mobile giant Vodafone. It will give their
respective customers seamless access to telephony and WAP services
outside their respective national network.
It is as part of this drive for global competitiveness that
15,000 workers are to lose their jobs in the next five years.
Not a penny of the vast amounts of capital flowing through the
telecoms sector will be spent on social welfare for those laid-off
workers. The job reductions have been agreed by the General Union
of Workers (UGT) and Workers Commissions (CCOO) on a voluntary
basis. The Workers General Confederation (CGT) has called
for strike action against the management plan.
See Also:
Telecommunications
layoffs mount worldwide
[20 November 2002]
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